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The content streaming wars come home: Who’ll win your living room – Google, Apple or Amazon?

This week, on the heels of Apple’s and Amazon’s product announcements, Google held its fall devices event, which introduced a handful of products that many people have highly anticipated for a long time.

What does it mean for consumers? My main takeaway from all of this, especially if you bring it into context with what Amazon and Apple have rolled out over the last month, is it’s evident that a content and services war is about to be waged. Consumers will have to make important decisions about what ecosystems they want to be part of and which services go along with those ecosystems. 

Let’s run down what the fronts of this upcoming war are going to look like — and it’s all going to be played out in your living room.

Google TV: Battle for your eyeballs against Apple, Roku, and Amazon

The first thing Google announced is an updated

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